“Anybody can make history. Only a great man can write it.”
-Oscar Wilde
Writing Portfolio
Explore my collection of copywriting, content writing, blog posts, and more that showcase my expertise in marketing through compelling writing and strategic storytelling.
THE FOREST
Here are some examples that I have written for The Forest, ranging from blogs, email, social media and more.
Blog: 3 Small Website Changes That Can Make a Big Impact
CLIENT: THE FOREST
TYPE: SEO/AIO BLOG POST
Goal: Educate non-technical readers, build trust, and encourage website audit bookings with The Forest’s strategy-first services.
Blog: The Difference Between Branding and Brand Strategy and Why It Matters
CLIENT: The FOREST
TYPE: SEO/AIO BLOG POST
Goal: Attract and educate small business owners and founders, helping them understand why branding alone isn’t enough — and position The Forest as a strategic design partner.
Social PostS FOR LINKEDIN
CLIENT: THE FOREST
TYPE: Linkedin post
Goal: Increase engagement, share personal insight, and encourage readers to explore The Forest’s brand strategy services.
Email Copy EXAMPLES
CLIENT: The FOREST
TYPE: EMAIL MARKETING
Goal: Drive traffic to blog content, spark recognition of a common pain point, and build trust with potential clients considering branding services.
Jack McGrath - Digital Marketer 